I like stuff - gadgets, gizmos, and thingamajigs. I also like saving money. So, I’ve created the $100-A-Day-Rule.
For every $100 that I want to spend on the purchase of a new product, I must wait one day before I make the purchase. This creates a self-imposed ‘cooling-off’ period.
If a new gadget costs $100, I have to wait one day until I can purchase the gadget.
If a new gizmo costs $400, I have to wait four days until I can purchase the gizmo.
If a new thingamajig costs $1400, I have to wait two weeks until I can purchase the thingamajig.
I tend to live ‘in-the-moment’, which is just a fancy way to say, I like to impulse buy. In the past, when I wanted something, I just went out and bought it. And, in the past, I’d be stuck with payments, long after the desire for the product had gone away. I once purchased a video game console - because a good buddy had one - and I don’t even like video games. I used my credit card, bought the console, played a few games of Madden, and then never touched it again. A $250 gaming console sat, unused, in my entertainment center, for three years.
Now, when I want something, I use the $100-A-Day-Rule. I spend time researching, looking for cheaper alternatives, and deciding if I really want the item.
Since implementing the $100-A-Day-Rule, I have seen a dramatic reduction in the number of things that I actually want to buy. In fact, in most cases, once I leave the store and get home, I forget why I ever wanted a particular item in the first place. But, if I do find that I still want a particular item, I have built-in system which allows me to take time to do some research and find the item at an affordable price.
At $100-a-day, it would take about 3 1/2 months to decide on whether or not to purchase a $10,000 automobile. 3 1/2 months is long time to ‘cool off’ from ‘new-car fever’. Imagine if every person, when they went to the lot to purchase a new car, were required to wait 3 1/2 months before they could make a purchase? Might we see some dramatic changes in shopping/buying habits?
Side note: As the numbers move higher and higher, the cooling-off period grows longer and longer. There is a point at which the length of time gets a bit ridiculous - shopping 2.5 years for a $200,000 home might drive anyone crazy. So, I’ve capped my cooling-off period at 6 months. If I want/need an expensive item, and I’ve shopped for it for six months, and if it’s in our budget, I go ahead and purchase it.
Here are a few recent examples of how using the $100-A-Day-Rule worked for me:
Wanted: $500 set of golf clubs. Waited: 5 days, purchased a different set for under $300.
Wanted: $1,400 lawn mower. Waited: 14 days, decided not to purchase but to look for alternatives.
Wanted: $1000 HDTV. Waited: 10 days, decided I needed more information, waited additional 2 months, purchased similar HDTV for under $900.
Wanted: $400 driver to match new clubs. Waited: 4 days, decided that my golf game does not merit the purchase of a $400 driver. Heck, my golf game does not merit the purchase of a $40 driver!
Want: A new laptop. Waiting: 10 days, and counting. I want/need a new laptop, so I am spending some time, looking for a good deal on a new laptop. I can’t decide if I want to spend $400 on a cheap model or $1500 on a better system, so I’m using the higher price as my guide and looking at all options.
Final notes: I have found that the MORE I want an item, the LONGER the cooling off period needs to be. I never want to be in the position where I am making a purchase, based on my emotions. So, if I really, really, really want something, I double the time that I have to wait, and then I make my purchase.
Edit: I want to thank JD over at Get Rich Slowly for sharing the story of Joshua, one of his readers, and how Joshua used this technique to avoid a an impulse purchase.
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41 Responses
Sam
April 23rd, 2008 at 2:47 pm
1I love this and I’m totally going to be using this system.
Great idea.
Miranda
April 23rd, 2008 at 2:50 pm
2What a great system! I like the idea of having to wait before buying something expensive. Especially great: the more expensive it is, the longer you have to wait to buy it. It begs the question: Do you REALLY need/want the item?
Mrs. Micah
April 23rd, 2008 at 3:44 pm
3Sounds brilliant. I tend to give myself something like a 2 week cool down period for purchases. Works like a charm, sometimes I even forget about them.
Amphritrite
April 23rd, 2008 at 4:19 pm
4Curious…
New Clubs: $500 = Five Days.
After five days, you bought a $300 set… did you have to wait three days more to buy that set?
El Cheapo
April 23rd, 2008 at 4:36 pm
5That’s a great rule. I would also add that the ‘cooling off’ period gives you extra time to research better deals on the Internet, search product reviews, apply coupon/bonus codes, and the like. Great stuff!
debtdieter
April 23rd, 2008 at 4:40 pm
6What a simple yet effective system, I’ll be using this from now on myself!
SingleGuyMoney
April 23rd, 2008 at 7:07 pm
7LOL, I love this idea NCN. I just posted the other day about setting up a “special” savings account to pay for my luxury purchases.
May
April 23rd, 2008 at 8:50 pm
8Wow, what an amazing concept. I definitely would resist splurges if I had the commitment and willpower to do that. I have slowly started to make changes in my spending habits, though I am far from frugal. I am definitely considering items before purchasing them. Sometimes I just add the item to my “shopping cart” online and then closing the window. Just the act of it helps me relieve some of that “I want it now!” feeling.
Definitely worth a try. Thanks for the post!
Check out my site at http://www.theconscioussnob.com
Kristin
April 23rd, 2008 at 9:06 pm
9NCN…
Love reading your posts! I love the $100 a day rule. I also have been trying to live by that (but I never named it) by taking more time to think over big purchases. I have always regretted some of the more major impulse purchases I have made so you would have thunk I would’ve learned by that alone. I am working on it! Just glad to know I am not the only one.
Also wanted to say, check out SlickDeals.net as they list great deals on items and run a lot of good laptop and other computer deals… This is a user forum where consumers post about deals they find on products so sometimes you need to jump quick on the really good ones!
Anyways… here is a link on a Dell laptop
http://slickdeals.net/permadeal/12307
Alex
April 23rd, 2008 at 10:35 pm
10Excellent way to keep your head above debt and keep your hard earned money! Great work!
triple-e
April 24th, 2008 at 8:31 am
11I have a formula for laptops. Visit BestBuy.com. Select under $700 price range. Shop for the ones on sale. Select a model from Dell or Gateway, as I have seen fewer problems with those brands. Compare to deals on the internet. Unless you were going to keep it for 6 or 7 years, you’d be crazy to buy a $1500 laptop, because the $700 will do everything that you are likely to do. You won’t be programming heavy duty system software or anything, but Word and IE will zing on anything these days.
Luke
April 24th, 2008 at 10:03 am
12With some diligence, you can get a new or slightly used driver on Ebay for much less than $400
Parker
April 24th, 2008 at 10:38 am
13Think this one of the great ideas I’ve ever encountered.
NoWin
April 24th, 2008 at 12:27 pm
14Nifty idea!
SavetotheFuture
April 24th, 2008 at 1:15 pm
15I’ve been doing the same thing for a while. It gives you time to try and break away from making an emotional purchase. I would suggest that if your married, you talk it over with your significant other as well.
Maria
April 24th, 2008 at 11:01 pm
16This is an excellent idea! Over the course of the year, many would save thousands of dollars. Thanks for sharing your tips.
Shanti @ Antishay
April 25th, 2008 at 5:58 am
17What a great idea! I love this system and already use a version of it myself - the “bookmark for later” method. I shop primarily online for things other than groceries, and so I jut bookmark the thing. When I clean out my bookmarks each month, if I still want the thing and have been thinking about it all the time, then I’ll get it. Nearly 100% of the time, I don’t.
My Daily Dollars
April 25th, 2008 at 7:44 am
18Great idea! I like how it forces you to wait longer for higher-priced things. I rushed out and bought my laptop when waiting would have really served me better!
madsow
April 25th, 2008 at 9:50 pm
19Dude, that’s an awesome way to control yourself and your spending. The wife and I always have a rule that we sleep on any big decision, but I love this idea even better. Thanks!
"Mo" Money
April 28th, 2008 at 11:17 pm
20Great tip. It takes the emotion out of your purchase. Another way to control you emotion when you see an item say at Home Depot and want to take it home with you, try walking around the store for awhile, then when you have finished shopping, decide if you still want the item. Most of the time you will decide to put the item back, it doesn’t look as enticing now.
Mary Sue
April 29th, 2008 at 12:33 pm
21re the new laptop: check out the Asus EEE PC. I have one and I love it. However, I am not sure of your computing needs (all I needed was something to do some word processing and surf the Interwebs). Liliputing is a good roundup of the new generation of laptops.
Market Advice
April 29th, 2008 at 3:40 pm
22What do you do if you want say a summer home or some other type of second house??? that is an awfully long waiting period.
Jerry
May 5th, 2008 at 8:58 am
23So do I have to wait 300 days to buy a new car? Because that is a long time!
dafire
May 5th, 2008 at 9:32 am
24300 days is nothing .)
in eastern germany you waited 10 years for a crap trabant.. that’s what I call a wait
NCN
May 5th, 2008 at 9:37 am
25A quick note to all -
If you reread the post, you’ll note that I cap my waiting period at 6 months.
mic
May 5th, 2008 at 11:21 am
26in addition to thinking about purchases for a period of time, I also have a rule in place which stipulates that in order for me to buy something, some other object in my possession which is not currently being used needs to be sold in order for me to go ahead and buy an object of interest. this way, I keep funds accounted for AND I keep myself in check from accumulating stuff. I have tried to go green the past few years and am in the process of being paperless where I can do so.
Greg
May 5th, 2008 at 3:44 pm
27Does the impulse divisor increase with the rate of inflation? If not, how is it adjusted for increasing prices? In 10 years, I could be waiting twice as long to make the same impulse purchase, which seems silly.
Maury
May 5th, 2008 at 11:40 pm
28Great idea. I will apply this in smaller increments to extend the wait period. Good stuff.
Paul
May 6th, 2008 at 2:02 am
29Since this idea cost me nothing, I guess I am free to “buy it” without further consideration! This is very well described strategy and I like how you give some examples of how it has worked for you. (I think you dropped a “not” in the description of the $400 driver)
Paul Fortin
May 6th, 2008 at 9:28 pm
30This is awesome system and me and my wife are going to do it but what if you are nickel and dming yourself to death. I mean we go to Target as an example for x, y or z and we wind up picking up all kinds of stuff that we also “needed” and maybe some of that was impulse like a candy bar or this and that so that instead of picking up $10 worth of stuff we needed we get $50 of stuff. Is there a kewl thick for that?
Snarla
May 7th, 2008 at 11:45 pm
31This is a great idea but for me it’s going to have to be a day for every $10, I’m afraid.
Brian Nelson
May 8th, 2008 at 9:08 am
32Great idea to control impulse spending. Now, I need a good way to control the smaller spending (add scone to coffee order $3.75 / 100 = .0375 days = 0.9 hours; yeah, I’m not taking an hour to decide if I’m hungry…)
Al
May 14th, 2008 at 11:21 pm
33Great idea! I’ve got a few that need years to cool off!
Dave
May 16th, 2008 at 3:44 pm
34If this is what you need to do to make intelligent decisions, then good for you. Like many things in life, you have to find a way to accomplish your desires, or deal with what you perceive as a shortcoming in yourself,whether it has to do with weight control, temper/anger management, patience or whatever. For me this would be a ridiculous system. I am generally pretty well informed before I make a purchase and can make that purchase whenever the price is in my opinion a great deal. I don’t need to wait 3 months and then pay twice as much. Also, from personal experience, you may find that you could actually live on and live with very little, such as some missionaries and monk’s, not to mention drug addicts and alchoholics/wino’s. I have known personally someone that lived in a fairly urban environment without indoor plumbing and using an old fashioned wood stove/oven that died with hundreds of thousands in the bank.
My Crazy Debt
May 19th, 2008 at 12:57 pm
35I love this idea! It’s so simple too. Thanks for sharing.
Alicia
May 20th, 2008 at 3:30 pm
36Good idea… I am going to try this.
Thanks!
Caroline
May 21st, 2008 at 4:51 pm
37I like the idea, but I have a question…
let’s say you want a new 2000 tv, but 10 days into you decide to buy a 900 tv. Do you wait 9 more days?
The Bill Manager
May 27th, 2008 at 6:31 pm
38I love this idea. I’m just like you, I tend to buy things on impulse and then be stuck with the payments. The only thing I did is I started buying things only if I had the cash to pay it at once. But that only started to kill my savings by buying things “because I have the money”. I’m going to try your $100-A-Day-Rule
Great advice
Learn About Law
May 31st, 2008 at 11:05 pm
39Kudos to you. I am a personal finance author, and this idea never occured to me. Well, it’ll definitely work for me if I can have the discipline to implement it.
dotacje unijne
July 31st, 2008 at 12:15 pm
40Very useful rule. I`ve started using this and realized what power it has!
Thx for this post!
regards,
DU
Domestic CFO in Oz
July 2nd, 2009 at 11:32 pm
41How do you think this works when there are short-term sales on for an item? The “seize the moment” consideration…
Or does it work by considering that you have already put in the time and research before actually hitting the shops and finding the acceptable price?
(as someone who’s highly averse to spending time in retail environments, I never look at items without having first considered a need or otherwise for a few weeks or more…)
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